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	<title>SEO HYBRID&#187; SEO Book</title>
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		<title>A Cyber Journey</title>
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		<pubDate>Tue, 10 Mar 2009 02:52:03 +0000</pubDate>
		<dc:creator>Myke</dc:creator>
				<category><![CDATA[SEO]]></category>
		<category><![CDATA[SEO Book]]></category>

		<guid isPermaLink="false">http://www.mykecastaneda.com/?p=7</guid>
		<description><![CDATA[This is to welcome myself to a new journey ahead. I have been an internet copywriter since 2007 and at the beginning of 2008, I was introduced to a not so familiar term that would later on, would make more meaning to me than I expected. SEO. SEO or search engine optimization, simply put is [...]]]></description>
			<content:encoded><![CDATA[<p>This is to welcome myself to a new journey ahead. I have been an internet copywriter since 2007 and at the beginning of 2008, I was introduced to a not so familiar term that would later on, would make more meaning to me than I expected. SEO.</p>
<p>SEO or search engine optimization, simply put is a kind of internet marketing. Knowing how it works, you’ll be surprised just how much fun it can get once you try it yourself.</p>
<p>This blog would be my own piece of SEO project. Since I am trying new ways, I will be documenting and sharing my thoughts with all the newly acquired knowledge and I assure you that with SEO, learning never stops.</p>
<p><strong>First Books I’ve Read about SEO?</strong><br />
I got my first bite with Brad Callen’s SEO Made Easy. Although some contents of this e-book may not be effective anymore, it will definitely give you an idea on what I’m talking about. It’s like a baby formula for SEO toddlers. And having your first taste of its milk will make you want more. Sounds yummy.</p>
<p>You can download Brad Callen’s <a href="http://mykecastaneda.com/wp-content/uploads/SEO_MadeEasy.pdf">SEO Made Easy</a>.</p>
<p>After getting an idea of what SEO means, I read a deeper yet easy to understand approach. I really enjoyed Aaron Wall’s first release of his SEO Book. It gave tips and suggestions and valuable resources. Aaron Wall, aside from releasing e-books, also provides free SEO tools that you can use for your own online research and website rankings.</p>
<p>Get Aaron Wall&#8217;s <a href="http://mykecastaneda.com/wp-content/uploads/seobook12.pdf">SEO Book</a>.</p>
<p>Special thanks to a <a href="http://www.mayonvolcano.net">friend</a> for providing me the basics about search engine optimization.</p>
<p><strong>SEO in a nutshell</strong><br />
SEO is all about website content and how you can get more visits/readers to your site or blog.</p>
<p>Here’s a scenario: You have just set-up a website or your very first blog. You have written a thousand word count piece for your blog. You posted it. And now what?</p>
<p>You need exposure. To have exposure, you need your page to be pulled out and placed in Google/Yahoo/MSN results page.</p>
<p><img title="Google Search Engine Results Page" src="http://www.mykecastaneda.com/wp-content/uploads/google_search_engine_results_page.JPG" alt="" width="400" /></p>
<p>And that’s where SEO comes in.</p>
<p>Enjoy reading!</p>
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